Frequently Asked Questions

Most of our customers started there. We rebuild from your existing site — give us the URL and we extract every page, image, logo, color, and brand signal. You get a modern site that says the same things, just in a way Google, ChatGPT, and humans actually understand. Your old site stays live until you point your domain at the new one.

A rebuild finishes in minutes. There is no Fast or Best setting. Each site includes a set number of generation runs per calendar month (fewer on a trial): the first build and every rebuild, whole-site or single-page, count as one. The Regenerate button shows how many you have used, and runs beyond the allowance come from credit at the price on /pricing. You can also refine any section by chatting with the editor, on a monthly AI-edit allowance.

Yes — every account starts with a 14-day free trial, and no credit card is required. The clock only starts when you generate your first site, so there's no pressure before you're ready.

The trial is the full product: rebuilds, the chat editor for plain-language edits, hosting on a secure connection, and your own domain. When it ends, keep everything live by subscribing from your dashboard — cancel anytime.

SOSEI starts at $21.90 per month per site, billed as a subscription that covers the rebuild and hosting. SOSEI keeps checking the site and flags what it finds. A rebuild is one click by the owner. There is no one-time build fee and no long-term contract.

Yes. We read up to 50 pages (fewer when the site only responds to a browser), plus catalog items and blog posts on their own budgets, and pull across your content, images, logo, colors and tone of voice — even reading your logo to pick up your exact brand colors. Your images are copied onto our hosting (so nothing breaks if your old site goes away).

Every rebuild is saved as a version: you can restore any earlier version, and only the version you publish is what visitors see. Each site includes a set number of generation runs per calendar month (fewer on a trial): the first build and every rebuild, whole-site or single-page, count as one. The Regenerate button shows how many you have used, and runs beyond the allowance come from credit at the price on /pricing.

Each rebuild writes up to 7 content pages straight away, plus generated privacy, terms, cookie and accessibility pages, a sitemap, robots.txt and an llms.txt for AI crawlers. Up to 20 pages are included: the rest of your old site's pages can be added from the dashboard, free up to that number and from credit beyond it, with the price shown first. Edits are made by chatting in plain language, not by learning a page builder.

A subscription, from $21.90 per month per site and billed monthly or yearly, with hosting included and no one-time build fee. Here is why: a website is not finished on launch day. Search, AI assistants, accessibility law and privacy rules change every few months, and a site that just sits there stops being found, stops bringing in customers and quietly falls behind — which is why the old model needs a costly redesign every 18 months or so.

The subscription covers the work after launch: hosting on a secure connection, AI-visibility checks and a site audit every two weeks that run on their own, a Monday report on traffic, AI visibility and anything new the audit found, an action plan refreshed from that audit, and full rebuilds against today's standards on the same subscription — a new rule or a new AI tool never means a new agency project.

You stay in control: the checks run without you, but the rebuild is your click, and after the first build none of your content changes until you press Go live.

A website builder gives you an empty canvas and leaves the work to you. SOSEI starts from your existing site when you have one — migrating the content and shipping the rebuild — or from a short brief when you don't, then keeps maintaining the site either way, so it does not need a costly redesign every 18 months.

Yes, for the nine most common trackers. SOSEI detects Google Analytics, Google Tag Manager, Meta Pixel, Hotjar, LinkedIn Insight, TikTok Pixel, Plausible, Umami and Microsoft Clarity on your current site and carries them over to the new one, with the same IDs — your reports and ad audiences keep running.

The ones that set cookies are wired to the cookie banner and only fire after the visitor accepts; cookieless ones like Plausible and Umami run as before. You can check, add or change any of the IDs later under Settings → Tracking; a change goes live on every page as soon as you save it, and your privacy and cookie policies name any tracker you add.

Tags outside that list — a Pinterest tag or Adobe Analytics, say — are not carried over yet, so check that list against what your current site runs.

Part of the work happens without you. We review those changes every week and update the builder, its legal-page generator and its checks. Where a fix can be made on our servers it reaches every hosted site with no rebuild — the cookie banner and what it holds back until consent are served fresh on every page. Your site is also re-audited every two weeks, and when a new check fails on it, the Monday report says so.

The rest is one click. When a change touches your own pages or legal texts, you rebuild the site against today's standards as part of the subscription — no new agency project. The rebuild lands as a draft, and your visitors keep seeing the current pages until you press Go live.

There is no certificate a website can hold for the ADA — US courts and Department of Justice settlements measure web accessibility against WCAG 2.1 Level AA, so that is the standard SOSEI builds every page to — and because the European Accessibility Act lands on the same level through EN 301 549, one build answers both markets.

Contrast is enforced by the builder itself (AAA 7:1 on body text, AA 4.5:1 on muted and accent text), headings and landmarks are semantic, pages are keyboard navigable, and every rebuild ships a public accessibility statement — the document that evidences a good-faith effort if a demand letter ever arrives.

That statement also publishes our known exceptions, and they are the honest part: images carried over from your old site keep their original alt text unless one is missing, embedded YouTube, Google Maps and social content inherits whatever the provider ships, and on non-English sites the legal pages are machine-translated. Anything added after launch — an inaccessible PDF, a third-party booking widget — is the same story.

Read the accessibility statement before assuming a whole site is covered, and treat this as our build standard, not legal advice.

Every site ships with a cookie consent banner, auto-generated privacy policy, cookie policy, terms of service, impressum, and accessibility statement — all in your site's language. Fonts are self-hosted (no Google Fonts), and trackers that set cookies only fire after the visitor accepts. Before consent, the outside requests a page makes are the strictly necessary ones (images from our hosting storage, the contact form's spam check), plus cookieless analytics if your old site used them.

That covers the website side. Full GDPR compliance also depends on how your business handles the data you collect — what you store, which tools you connect, and how you answer data requests — so treat this as a compliant starting point, not legal advice.

Every SOSEI site ships with a consent banner that holds cookie-setting trackers until the visitor accepts. Cookieless analytics such as Plausible and Umami run without that prompt. Sites also ship with self-hosted fonts instead of third-party CDNs, WCAG 2.1 AA as the build standard — the level US ADA claims and the European Accessibility Act both point to — with contrast enforced by the renderer, and structured data for AI answer engines.

Search is splitting in two. Classic SEO gets you ranked on Google. "AI-ready" means the site is also built so AI engines can read it, including ChatGPT, Claude, Perplexity, Google's AI, Gemini and Apple Intelligence.

That takes two things: making the site easy for an engine to read, and laying pages out so an answer can quote them. The visibility check, which asks whether an assistant names you, covers ChatGPT, Claude and Gemini. It does not query Perplexity.

The free check scores Google search and AI search separately, so you can see exactly where you stand.

Not for much longer. A growing share of people now get their answer straight from ChatGPT or Google's AI summary, without clicking a single link. If your site isn't built for that, you're invisible to them — even if you rank well on classic Google. SOSEI builds for both, so you don't have to choose.

Yes. Hosting on a secure (https) connection is included in every plan, so there is no separate hosting bill — you get a public link the moment your site is built.

Want to use your own domain? We set up the security certificate for you automatically; you just add a couple of records at your domain provider (GoDaddy, Zone.ee, Namecheap, Hostinger — they all work). We handle the technical part.

Yes. Connecting your domain only changes the records that send visitors to your website: the A and CNAME records for your bare domain and for www. Your email runs on separate records called MX, and you leave those alone, so your inbox and your mail provider stay exactly as they are.

No transfer. Your domain stays registered where it is. You log in to the company that runs its DNS (usually where you bought it, such as Zone.ee, GoDaddy, Hostinger or Namecheap), add the records your SOSEI dashboard shows, and save. Adding them takes a few minutes; DNS changes can then take up to a few hours to spread, and we set up the secure https connection automatically once they do.

Rather not touch DNS yourself? Send us a message from the dashboard and we'll connect it together with you.

You do. Your domain stays registered in your own name at your own provider (GoDaddy, Zone.ee, Namecheap, Hostinger…) — we never take it over. You point a couple of DNS records at us, and you can point them somewhere else at any time; nothing about your domain passes to us.

Your content, images, logo and brand are yours too — we rebuild what's already yours, we don't take a claim on it.

What the subscription pays for is the work: hosting the rebuilt site on a secure connection and keeping it current as Google, AI crawlers and privacy rules change — so you never face a costly redesign every 18 months.

Your domain is always yours — it never leaves your name, so you can point it at any other host whenever you like. There's no long contract: the trial needs no card and you cancel from your dashboard in one click.

Being straight with you: SOSEI is a hosted subscription, not a one-time code handover — so if you cancel, the SOSEI-hosted site goes offline the way any hosting does when you stop paying, while your domain (and, if we rebuilt from an existing site, that original) stays untouched and yours.

The value isn't a file you download once; it's that we keep hosting and updating the site so it stays ahead — that's what stops working when you leave, and nothing you owned before is affected.

Yes, two ways. The AI chat editor rewrites sections, the global header, the global footer, or brand tokens (colors, fonts, radius) from a plain-language request, and can generate new images on demand (up to 3 per turn, 50 per project). Or edit visually on the page itself: click any heading or paragraph and type, with bold, italic, heading level, color and alignment, drag sections to reorder them and drag images to resize them. Every change is saved as a draft until you publish it.

Each site includes a set number of generation runs per calendar month (fewer on a trial): the first build and every rebuild, whole-site or single-page, count as one. The Regenerate button shows how many you have used, and runs beyond the allowance come from credit at the price on /pricing. Chat edits run on a monthly AI-edit allowance, with credit top-ups beyond it.

No — and that's the whole point. SOSEI doesn't pour your content into a fixed template.

For every site the AI authors the layout, sections and styling from scratch, tuned to your industry (detected from a 163-entry catalog), your brand colors and fonts, and your actual content. Two businesses in the same field come out looking distinctly their own, not like siblings from the same builder.

Don't love the first result? Regenerate for a completely different direction, or ask the chat editor for exact changes.

Two options. Regenerate for a whole new direction — New look keeps the current pages and wording and redesigns them, Start over rebuilds from the original site. Each rebuild counts against the site's monthly allowance of generation runs; the planner detects your industry from a 163-entry catalog and tunes palette, fonts, and tone accordingly. Or open the chat editor and ask for targeted changes — section copy, header, footer, brand colors, fonts — within your monthly AI-edit allowance. Either way the result is a draft until you publish it.

Yes. We crawl any public website — WordPress, Wix, Squarespace, custom HTML, anything. Just give us the URL.

The free audit works on any store — we'll check how you show up on Google and AI search, how you work on phones, your privacy setup and your speed, just like any other site.

The full online-store rebuild (catalog, cart, checkout, payments) is in active development and ships soon.

Run your store through the free audit today, and create an account to be first in line when the full store rebuild opens.

Personal is one price per website. Agency is also per site, tailored to the portfolio — contact us — and includes everything in Personal, one dashboard and one invoice. White-label delivery and the API are early access, not part of the published Personal plan. Enterprise is for hosting providers and resellers, with custom volume pricing, and sales is open before a published price.